Published Thursday, October 24, 2019
Networking. Just the word alone is enough to bring visions of awkward handshakes and inescapable, uncomfortable conversations. But it doesn’t have to be that way. Let’s cover some ways to take the fake, weird, and gross out of networking.
Focus on what you have to offer instead of what others can do for you.
Part of what feels icky about networking is the focus on advancement. Shifting your focus to the ways you can give value, rather than what you want out of the relationship, can change your entire experience. Everyone needs something, so looking for where you can bring value to the person you are meeting is a way to change your perspective.
Help them, connect them to others The best time to build a connection is before you actually need something. Take time to build professional relationships often. Then, later, when you are looking for help, you’ll have spent the time investing in your network. Create connection without the intention of asking for anything in the short term.
Follow up every now and then to see how they are, what’s new, and what might be on the horizon. You never know what interesting opportunities might pop up for you by popping up in your new connection’s inbox.
“Do not approach networking with individuals you want to connect with feeling like they are the ONE chance to get the help you’re looking for, that they are your vehicle for success. They are not that powerful. YOU are that powerful, complete, and whole, and this is a conversation between equals.” - Kate Northrup, The Kate & Mike Show: Life, Love, and Business
“When you give away your work by building the network, you’re not giving it away at all. You’re building trust, authority, and a positive cycle of better.” - Seth Godin, Seth’s Blog
“What I do know about networking is this: It is an essential and continuous activity. You control the effort - but not the outcome. Networking is everywhere.” - J Kelly Hoey, Build Your Dream Network Podcast
We recommend picking up a copy of Build Your Dream Network by J Kelley Hoey from your local bookstore if you want to take a deep dive into building your professional network.
